I embed in your business for 93 days, find what is quietly stalling your growth, and build the revenue machine that survives it. Deployed. Measured. Done. One operator, not a team of analysts.
Not a form person? Just email me — [email protected]. I read everything.
Keynote · Westchester Digital SummitFintech & early-stage SaaS · Seed–Series A. You raised the round. The product is real. But revenue is founder-led and lumpy, investors are asking about pipeline coverage, and you can't afford to mis-hire a $350K sales leader.
I install the machine — ICP, pipeline, playbook, forecast discipline — in 93 days, so your first sales hires produce instead of flail.
CEO / COO / Managing Partner. Your board is asking questions you can't answer confidently. Your competitors are claiming moves you can't verify. Your team has the tools and no system.
I won't hand you a vendor list. We run the premortem on your business first — then deploy only what survives it.
Either way, the first meeting is the same: a premortem, not a pitch. I don't arrive with answers. I arrive with the questions your team has been avoiding.
Chris Dessi is not a consultant who studied AI. He's an operator who built Silverback Social from the ground up and sold it. Before that, he was part of the leadership team at Buddy Media — which Salesforce acquired for $689 million. He knows what it costs to make payroll when you're not sure it's going to clear, and what it feels like to lose a key client on a Friday and face your team on Monday.
He founded Torque AI because he was exhausted watching smart companies stall out on AI adoption — not from lack of tools, but from lack of a real system. Torque is the 93-day implementation partner for executive teams who are done debating and ready to build.
He also produces and hosts AI Summit NYC and is a Founding Partner of the NY AI Alliance. Executive Certificate from MIT Sloan, MS from NYU, BA from Loyola. Keynotes in 7 countries.



"One fifteen-minute meeting with Chris made me millions."
Chris has keynoted in 7 countries — on AI without the hype, building revenue machines, reinvention, and the premortem discipline that runs through all of it. TEDx speaker, producer and host of AI Summit NYC, and a regular on national television. No recycled deck; every talk is built for the room it's delivered to.



Or email [email protected] with your date and audience.
Watch Chris in action
Meet Chris · 60 seconds
Same operator, two vehicles. The direct line to me — or the full-stack firm I built to do the heavy lifting.
Chris, personally93-day embedded engagements, executive and board advisory, and keynotes delivered in 7 countries. One operator in your corner, telling you the truth.
My senior bench builds while I steer: conversion websites, CRM and pipeline automation, AI search visibility, and sales enablement — one optimized revenue system.
Whether you need a full 93-day embedded transformation, structured team training, or a peer network of operators — every engagement is designed to produce measurable ROI, not a slide deck.
Chris embeds in your operating cadence for 93 days — running a premortem-driven AI transformation. Not a consultant dropping a report. One operator, in the room, driving outcomes on the scoreboard.
A structured 8-week program that trains your entire team on AI adoption — not abstract concepts, but practical workflows they can use on Monday. Cohort-based, with direct access to Chris.
An intimate, invite-only gathering of senior business leaders exploring real AI adoption. No pitches, no vendor theater — just candid conversations about what works and what's coming next.
The premortem isn't just a planning tool — it's a philosophy. Before you build anything, you ask: what kills this? That same clarity, applied to your career and identity, is what drives Meridian.
Meridian is for leaders 40+ who feel stuck — not because they lack ambition, but because the operating system that got them here won't get them to what's next. Deep personal work meets strategic reinvention, with the same operator rigor Chris brings to Torque engagements — turned inward.
Explore Meridian →The book behind it: There Is No Tomorrow — why urgency, not scarcity, is the right frame for the second half. Every reinvention Chris guides is rooted in this premise.
The method: ask what fails first. Design for that. Build what survives. That's the system — for companies, and for the leaders who run them.
Real outcomes from real operators — not vanity metrics.
"Chris has a unique ability to make complex AI concepts feel immediately actionable. Our team left the session with real tools deployed — not a deck to review."
"I've seen a lot of AI keynotes. Most are hype. Chris walks in with operator credibility — he's closed deals, run teams, and built companies. The room felt it immediately."
"Within 93 days of working with Chris, our marketing team cut content production time in half and 3x'd output. This is what AI adoption actually looks like when done right."
Every review below is verbatim from the Christopher Dessi Google Business Profile.

“Working with Chris Dessi was a game-changer at a pivotal moment in my career. After leaving my previous employer, I faced an uncertain market, but Chris helped me step back and see the bigger picture. With over 15 years as an enterprise Account Executive, I was preparing to just take another AE job.”

“Chris has been in my corner through some big decisions. He thinks like a revenue leader, asks the questions nobody else asks, and tells you what he actually believes. He helped me sharpen my positioning and my pitch, and he opened doors. If you want a coach with real operating scars and a big heart, call him.”
“I have known Chris a long time and I have watched him build, sell, lose and rebuild. That is exactly why he is a great coach. He does not give you theory. He gives you what he learned leading teams and closing deals, and he gives it to you straight.”

“If you have the opportunity to work with Chris, do it. He and I have talked through business, careers and life often for many years. Chris will give you an honest read on your situation, help you see what you are not seeing, and give you actionable insights. Recommend, full stop.”

“I sent a friend to Chris who needed help thinking through his new business venture, and Chris gave him an hour of real, specific advice with no strings attached. That is who he is. He has been through the big exits and the hard years, and he coaches from both.”

“Chris is the person I call when I need a straight answer. I've hired him during my tenure at Marvel, and Accuweather. He has run sales organizations, built teams and negotiated big deals, so when he coaches you it comes from someone who has actually sat in the chair. Every conversation with him ends with a clear next step.”
The practical playbook for turning AI into revenue.
How social media is changing everything — and how to lead through it.
Urgency, not scarcity, as the frame for the second half.
On standing out and staying human.
Whether the problem is a founder-led pipeline or a board asking the AI question — response within 24 business hours, global availability, no commitment required for initial conversations.
Book a Strategy Call →Rather skip the form? Email [email protected] — a real reply, inside one business day.